Thorogood is a leading independent publisher of books and briefings for business and the professions, specializing in leadership and personal development, sales, marketing and PR, financial management and law and tax. Thorogood’s books are written by authors with direct, practical experience of business. Their aim is to offer expert guidance in a form that is accessible, helpful and inspiring.
Digital Marketing for Business Growth is an invaluable compendium of best practice ideas that can be implemented to improve commercial engagement with a target audience in order to achieve a higher return from any marketing campaign. Exceptionally well written, organized, and presented, "Digital Marketing for Business Growth" is an ideal introduction to digital marketing and very highly recommended for corporate, community, and academic library Business Management collections in general, and Digital Marketing supplemental studies reading lists in particular.
Midwest Book Review
The World's Business Cultures Edition 3
How to Unlock Them
"Whether you need advice on presentations to an international audience, running international meetings, or leading an international team -- you will find "gold" and much more in this wonderful resource."
Sharon Schweitzer, InterCultural & Global Business Etiquette Consultant
Successful Career Management
A Guide for Organisations, Leaders and Individuals
“... this book provides some very useful pointers for organizations looking for new ways to retain their key talent and for those individuals wrestling with the challenge of how best to manage their careers in an uncertain environment.”
MATTHEW ANDREWS, DIRECTOR
“To travel with Brian Mooney is to enjoy the old roads, the slow lanes, and to see so much that the fast fail to see.”
Sir Peter Stothard, author of On the Spartacus Road